North American E-Tail Operations Summit|North American HR Executive Summit|UCann2019|UCann: Extracted
How do you get Facebook, Nike, and Levi Strauss in the same room?
The Vision
Brought together the “who’s who” of industry executives to share, benchmark, network, and learn practical solutions to real challenges that impact their daily work
The Plan
Researched current industry trends, business opportunities, market activities, and the competitive landscape
Generated conference agenda content and list of potential keynote speakers and panelists
Briefed the delegate sales team to outline the goals, requirements, messaging, and demographics for the conference
The Recruitment
Pitched the conference and opportunity to potential speakers
Promoted confirmed speakers on the conference website to build buzz
Clients included: Facebook, Nike, Glossier, Levi Strauss, Adobe, Unilever, Ralph Lauren
The Logistics
Briefed speakers on logistics and guidelines for a successful onsite experience
The Outcome
30+ Speakers
200+ Attendees
100K+ Social Impressions
SARAH BOODRAM 